We are a fun-loving, energetic and fast growing company that breathes innovation and strives to give an unparalleled experience to our customers and win them for life.

One in every 24 people on this planet is served by Airtel. We are a true Indian MNC, operating out of 17 countries across Asia and Africa. Here, we put our customers at the heart of everything we do. We encourage our people to push boundaries and evolve from skilled professionals of today to risk-taking entrepreneurs of tomorrow. We hire people from every realm and offer them opportunities that encourage individual and professional growth. Here, at the worlds third largest mobile operator, you will be working with the best minds in the business, to deliver solutions that truly enrich the lives of our customers.

We are always looking for people who are thinkers & doers. People with passion, curiosity & conviction, people who are eager to break away from conventional roles and do jobs never done before

  • To improve customer stickiness and thereby continuously upgrading customers usage by maintaining equilibrium of customer rate and market 
  • To reduce the overall dormancy of newly acquired consumers through various stimulation & engagement programs
  • Close coordination with circles team for managing the segmented programs which will ensure right offer for right consumer
  • To surface new and impactful ideas in designing offers for onboarding the customers onto the network and maximizing movement to the HNI segment 
  • Derive consumer insights through research, market data and analytics
  • Understanding consumer cohorts / segments and barriers and triggers for each segment
  • Build strategies to drive voice & data adoption / consumption
  • Design products on the basis of consumer insights
  • Strong ROI measurement analytics on marketing efforts
  • Strong domain knowledge to execute all grids, entire bit on churn management, high value etc.
Skills Required
  • Strong analytical skills 
  • Strong Excel and financial modeling skills
  • High process orientation 
  • Good communication skills 
  • Result orientation 
  • Good negotiation skills 
Educational Qualifications
  • MBA (Marketing)
Work Experience
  • At least 2-7 years of work experience in Telecom
Responsible for liaisons with the circle marketing team to drive Prepaid GTM/CLM activities & ensure customer delight with various programs. You will also design programs to increase the overall engagement of the customers through new offerings in the market.
value

Alive

Think big to achieve big. Dream the impossible.

value

Inclusive

Believe something should exist? Make it. It’s in our nature to innovate.

value

Respectful

Believe something should exist? Make it. It’s in our nature to innovate.

Meet the Team

team

Shashwat Sharma

Chief Marketing Officer

Shashwat is the person behind Airtel's voice and personality.

team

Vivek Mehendiratta

Head - Propositions & Adoptions

Vivek comes with over 15 years of experience in telecom marketing, pricing, products, customer lifecycle management & loyalty, brand management and VAS.

team

Adarsh Mohan Verma

Head - Marketing, Upper North

Adarsh is a telecom marketing pioneer who works closely with retail operations. He is a keen student who is eager to learn continuously and is analytical with skills such as leading/developing diverse teams and leveraging synergies for delivering results.

Download the Airtel App (if you haven’t yet)

At Airtel, our work fundamentally transforms the way people communicate and businesses operate.

appDownload

Apply for this Role